Which of the following roles is responsible for increasing revenues from existing and new accounts?

The role of an Account Manager is primarily focused on the relationships with clients and the strategic development of accounts. This position is tasked with maximizing revenue by identifying opportunities for upselling and cross-selling services or products to both existing clients and new accounts. Account Managers work closely with clients to understand their needs and ensure satisfaction, which in turn leads to increased customer loyalty and retention, ultimately driving revenue growth.

They often conduct regular reviews and check-ins with clients to identify potential needs that can be met with additional offerings from their company. This proactive approach allows them to develop tailored solutions that align with client goals, contributing directly to revenue enhancement.

In contrast, Customer Support typically focuses on assisting clients with issues and inquiries, Product Management is concerned with the development and enhancement of products, and Trainers provide education and skill development for clients or employees, but none of these roles are primarily tasked with direct revenue generation through account management.